Recently, everyone is looking for new opportunities, but most people are still playing the old game. A new exchange might launch, we do some trading, maybe an airdrop will come... but the market has largely moved past that stage.

Now, the problem isn't the lack of opportunities, but that everything is becoming too similar. Most of the platforms that open have the same order book, the same perpetual model, the same incentive system. Traders, out of habit, stay where there is liquidity. When liquidity is concentrated in one place, it’s not easy to distribute.
That’s why value is gradually shifting from infrastructure to applications. In the past, the important thing was being able to trade; now, it’s who brought that trade.
The hype around prediction markets also stems from this. Because what is bought and sold here isn’t the price, but the probability. If someone buys “yes” at 0.40, they are essentially betting on a 40% chance. If someone else buys at a higher price, the probability increases. In other words, the odds are not fixed; they change with liquidity. As you trade, you influence the market’s perception.
These types of products work differently from traditional trading. The goal isn’t just buying and selling, but pricing information. People take positions before news becomes public, not after. That’s why charts often reflect people’s expectations rather than the actual value of the asset.
Recently, some platforms have split their reward models into two: short-term rewards that keep trading volume active, and long-term points/reputation systems that retain users. One provides liquidity, the other builds habits.
The classic airdrop model is based on “use and abandon.” The new model is “use and continue.” Instead of a one-time reward, it aims to create ongoing behavior.
The market is gradually moving away from chasing new chains and toward finding the right use cases. From now on, the winner won’t be the most technically advanced, but the one who can sustainably retain the most real users.