The Hong Kong Securities and Futures Commission participates again in global regulatory efforts to combat illegal activities of financial influencers.

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Mars Finance News, April 24: The Hong Kong Securities and Futures Commission is working together with securities regulators around the world to crack down on illegal activities by financial influencers. Over the past year, the HK SFC has made progress in combating illegal activities by financial influencers by taking strong enforcement actions and collaborating with social media platforms to remove suspicious posts and accounts involving unlicensed activities, including: successfully having a financial influencer sentenced to an imprisonment term by the court—previously, the person had been found guilty of providing paid investment advice in social media chat groups without a license; issuing a compliance opinion letter to a financial influencer for promoting an overseas virtual asset trading platform to the public in Hong Kong without a license; since July 2025, submitting 12 reports to major social media platforms involving 33 suspicious posts or accounts, of which more than 90% of the reported posts or accounts were promptly removed by the relevant platforms. The HK SFC stated that through its internal artificial intelligence social media monitoring system (SENSOR), launched in Q3 2025, it is actively strengthening its ability to detect financial fraud on social media. The system uses artificial intelligence and natural language processing technology to monitor multiple warning signs on social media platforms, including the illegal promotion of financial products by financial influencers. (HK SFC website)

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