I just saw something quite interesting. Mark Zuckerberg, the founder of Meta, has recently taken some very rare actions—this guy not only personally spends 5 to 10 hours a week coding but is also training an AI digital clone based on himself. Basically, he's using an AI version of himself to interact with employees and replace his presence at certain events.

According to the Financial Times of the UK, this AI virtual avatar will be trained based on Zuckerberg's image, voice, behavior, and tone style, and may even incorporate his latest thoughts on company strategy. It sounds a bit sci-fi, but Meta is seriously pushing this project forward. Insiders say this digital clone is still in the early stages, but if successful, Zuckerberg plans to open similar features to influencers and content creators in the future.

This isn't Meta's first effort in AI characters. As early as 2023, they launched AI chatbots modeled after celebrities like Snoop Dogg, and later created "AI Studio" to let users generate their own AI characters. Although there was controversy earlier over content safety issues, Meta clearly hasn't given up on this direction. Now, a newly established superintelligence lab is working on creating more realistic virtual AI images, but the high computational requirements and technical challenges are significant.

Even more interestingly, Zuckerberg is accelerating the push for AI transformation internally. The company encourages employees to design AI agents using open-source tools, and product managers are required to participate in AI-centric "skill benchmark tests." Some employees worry this might be a precursor to layoffs, but Meta says it's just to assess what training everyone needs.

From this series of actions, it’s clear that Meta is truly turning its AI strategy from paper into real action. This Wednesday, they just released Muse Spark, a small dedicated model, and Wall Street responded positively, with the stock price rising 7% that day. A giant with a market value of $1.6 trillion allowing its founder Zuckerberg to personally code and train a digital clone shows how serious they are about AI. This is not just about technological investment but a thorough shift in organizational culture and strategic direction.